Why do some domain name sellers make it so difficult to transfer a domain name away from them? There are loads of domain name registrars, and most of them offer very cheap domain names and website hosting packages too. But there may come a time when your circumstances change or you find a better deal … Read more »

Do the experts keep telling you to get a blog? Are you unsure exactly what benefit your business will gain from it? Then read on. Many business owners think they should start a blog, perhaps with a vague idea that it might help their profile, but they don’t really know how or why. Or, more … Read more »

I was approached recently by a website owner who asked my opinion as to why his e-commerce site wasn’t performing any better than “the odd sale here and there” despite having been launched more than six months ago. His situation was immediately very familiar to me. A lot of businesses launch a site and then just sit back and … Read more »

When the going gets tough, many businesses panic and start to cut back on the things that could actually keep them ahead of their competitors. It’s very easy to cut your advertising or cancel that new corporate brochure you promised yourself. Or you could let the company website stagnate for a while longer. A downturn … Read more »

Once you get your shiny new website up and running, you may be thinking that the job is done, and all you have to do is sit back and wait for the business to roll in. But sadly it’s not as simple as that. Even if your web designer has submitted the site to the search … Read more »

Google may not be the only search engine out there, but all the others are tiny in comparison. Over 90% of search engine traffic in the UK comes from Google, and that figure isn’t getting any smaller, despite the best efforts of Microsoft and Yahoo. So you need to make sure Google views your site … Read more »

People who describe themselves as IT consultants aren’t usually experts at marketing and don’t often have a track record in design. The reverse is also true; Designers and Marketing people are not IT experts. The two are worlds apart. But in my experience, thanks to some questionable claims made by IT people, the average business … Read more »

More and more of my clients are being contacted by so-called ‘SEO Experts’. It is my view that businesses who claim to be Search Engine Optimisation companies are nothing but fraudsters and fakes, whose sharp business practices are giving the web marketing industry a bad name. I’ve seen countless examples of their ambiguous claims and … Read more »

Web site owners spend a lot of time optimising their content for search engines and promoting their site through Facebook and Twitter. But some are then disappointed when they find they aren”t converting as many visitors to customers as they”d like.

Search engines are a lot like humans. When somebody searches for something, a search engine reads the text on a page and decides how relevant the content is to what that person is searching for. It then decides how important that page is in relation to all the other pages that may also contain relevant … Read more »

So you’ve had your web site a while but you’re still waiting for all the business to start flooding in? It’s a familiar story. As a web designer I’m constantly amazed at some of the very basic mistakes I see on company web sites.Here are 10 tips that will help you get the most from … Read more »

I love my job, and the vast majority of my clients  are intelligent people who know their businesses better than I do, and are able to strike a balance between taking sensible advice and asserting their wishes. But over the years I”ve had a few requests that have left me wondering why I bother. Some of … Read more »