A hypnotherapist based in North London appointed me to design a complete visual identity for her business, to include a new search engine optimised website, business stationery and promotional leaflets.

First came the logo. It required the name of the company with a supporting graphic to emphasis the ‘balance’ aspect.

Balance Hypnosis London Logo - Click to enlarge

Next came the website. The client required the site that projected a professional image with a simple uncluttered layout. She gave me a list of headings and some ideas about colours she liked. The result is a search engine optimised website which is easy to navigate and gives full details of the hypnotherapy treatments she offers. www.balancehypnosislondon.co.uk

The client’s reaction was favourable:

It looks fantastic and better than I had imagined… you got it spot on!

Balance Hypnosis London Website - Click to visit

The next stage was the promotional leaflets. The first was a folded advertising leaflet giving a condensed version of the information found on the website. The second was an A5 single sided ‘notice board’ version. Both had to be designed using the same style and colours as the website, and of course feature the new logo.

Leaflet (Exterior) - Click to enlarge

Leaflet (Interior) - Click to enlarge

A5 Notice Board Leaflet - Click to enlarge

A local garage specialising in vehicle repairs, servicing and MOT testing in Hitchin, Hertfordshire asked me to design and build them a new website, complete with Search Engine Optimisation built in.

The site had to be good looking and eye catching, and it had to reflect the multifaceted nature of their business. The garage offers repairs, servicing and MOT testing for modern and classic cars and commercial vehicles, with specialist services including tyres, exhausts, and clutches.

The client was very pleased, and had the following comments:

“You have done a great job – it looks really nice… Somehow you have managed to make it look as I had it in my head!”

Visit M&L Autocare

I had to get the crayons out for this one! My local Parent & Toddler Group, a registered charity, had received some funding from the Lottery and asked me to design and build their web site.

I was keen to oblige, as it made a change from all the usual business stuff I get involved in. The site had to be informative but at the same time reflect the fun informal nature of the group.

The result is a site that they are very pleased with and proud to show off!

Visit www.arleseyparenttoddler.org.uk

TagKai Gundogs is a Kennel Club Accredited Breeder of working English Springer and Cocker Spaniels. They wanted a website that would make them stand out in the gundog community as experts on breeding and rearing high pedigree good natured dogs.

The site had to provide information about dogs for sale, litters planned and a gallery of the dogs to show how happy and healthy they are. The result is a website that has gained many positive comments within the gundog community and will help to draw attention to TagKai Gundogs as one of the experts in the field.

Visit the site.

A web design and logo design project for a startup driving school. Enterprise School of motoring wanted a website with a logo that would make them stand out from the crowd as well as help them achieve a good placing in the search engine results.

I decided to use a shield motif for the logo, to promote the idea of safe driving. It incorporates the ubiquitous L plate design, but I added some distortion to offset the usual flat square look and to give it some dimension and appeal.

Enterprise School of Motoring Logo

The website needed it be visually eye catching and had to incorporate Search Engine Optimisation from the ground up. The result is a site that should serve this startup business well in the coming months.

Visit the site

A real success story for one of my clients. After first building a site for them in 2006, and then a completely new site in 2009, I have now completed a major overhaul of the site for 2010, in the interests of keeping things fresh.

The client has reached a point where they can rely almost entirely on the web site to generate business, and this has proved a very cost effective form of marketing compared with magazine advertising and other forms of promotion.

This is hardly surprising – a Google search for Pond Cleaning Hertfordshire places Women With Waders at the very top of the results page. Same goes for Pond Cleaning Bedfordshire.

Visit the Women With Waders site.

Would you like a similar success story for your business? Talk to me!

An ecommerce web design and logo design project for a company selling car accessories. The company is the UK distributor for the Door Defender Car Bodywork Protection system and they appointed me to build a new web site with a full shopping cart system.

CMG Distributions Logo - click to enlarge

I had to develop a visual identity including the logo before starting on the web site. The client was very pleased with the result and is intending to expand the site to include further products in the future.

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An ecommerce web design project for a book, DVD and CD telling the true story of the German occupation of the British Channel Islands during World War II.

The site had to offer a unique insight into this fascinating subject and allow visitors to buy the physical items as well as download digital versions.

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Merton Mencap is a registered charity affiliated to the Royal Mencap Society. They asked me to design and build a web site to increase awareness of the charity and the good work they do.

The site had to build on the established visual identity of Royal Mencap Society and  present a friendly, easy to use interface to cater for users who may have learning disabilities.

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